How to Make Your Blog Less “Salesy”

Just as stereotypical, pushy car salesmen are a turnoff, so is a pushy blog loosely masquerading as helpful content. You took on a blog to share useful information and, of course, to get existing and potential customers to visit your site. Here’s how to do it without pushing them away. Drop the drama! Reserve your … Read more

Is it Time to Plan a Giveaway?

It’s a story that has become social media legend. When Kraft was preparing to release its revolutionary water enhancement product, the company chose traditional television advertising but combined it with a new way of marketing: social media. Using Facebook, the company offered free samples of its product, Mio, to the first 100,000 Facebookers who “liked” … Read more

Best Sites for Finding Inexpensive and Free Photos for your Blog

If your small business is still grabbing images from basic Google searches for your website, you may be forced to pay. It’s no secret that Getty Images and other copyright holders have been sending payment demands to those illegally using photos. The news has many small business owners scrambling to find sites where they can … Read more

Plan Your Social Media Strategy in Advance with a Content Calendar

Some businesses seem to always be at the top of their social media game. Just when you might forget the company has a new product or service, a social media post is there to remind you. That business must have someone seated in front of a computer, waiting to post at the perfect time of … Read more

Why You Need Help Setting Up Your WordPress Blog

Planning to start a blog? There’s a good chance that you will use WordPress as your content management system. WordPress is open source software. It can be changed to fit your needs, and thousands of plug-ins are available to make it work differently. That is fine but creates another problem. Head to Google and search, … Read more

How to Fix Your Failing Blog

If you’re planning to make money with your blog, you need to treat your blog as a business. For independent bloggers, sitting at home doesn’t feel as official as going to an office every day, so the blog becomes something far down the list of priorities. That’s a recipe for failure. If you don’t want … Read more

Put Your Videos in Writing

I hate internet videos and most of my friends hate them too. A certain search engine constantly annoys me. I find a headline that looks interesting only to find that it’s not an article. It’s a video with a 30 second ad followed by a badly produced clip that was a waste of time. You … Read more