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Recent Posts

Why Twitter and Blogs Go Hand-in-Hand

By Heather Clancy | July 1, 2019
Attention! Any business that is investing in great content for a corporate blog: If your team isn't using Twitter to promote what you're saying, it's...

Small Business Owners Deprioritizing Blogging (And That’s a Bad Thing)

By Christopher Null | August 1, 2018
I really liked what Daniel Newman had to say about small business blogging in the Huffington Post. To wit: Since there are a million experts...

Is Tumblr the Social Media Site for Your Message?

By Stephanie Faris | April 1, 2018
Social media marketing efforts are often concentrated on the major social networking sites. Facebook, Twitter, and LinkedIn all show up prominently in marketing strategies, since...

Why You Should Use Google+ and Authorship on Your Company Blog

By Kyle Sanders | March 1, 2018
If you've done a Google search lately, you've likely seen some little pictures of authors next to certain results in the search engine results. Called...

Survey: Nearly Half of Small Businesses Not on Social Media

By Christopher Null | May 6, 2015
I'm not surprised but I remain baffled at the attitude many small businesses seem to have toward social media. Nearly half of small businesses do...

Guest Blogging Declared Dead By Google

By Christopher Null | January 20, 2014
Still writing guest posts? Still allowing others to guest-post on your blog? Google's Matt Cutts has "called it," saying that in 2014 you should "probably...

New Guidance on Guest Posts

By Christopher Null | July 19, 2013
A few months ago I wrote a lengthy piece about the hazards of accepting guest posts on your blog. Now there's new information pointing to...

Tackling SEO in a Post-Panda World

By Stephanie Faris | January 28, 2013
At one time, online marketers had it made. All they had to do was throw some decently-worded content up, add in the appropriate number of...

Five WordPress Plugins That Can Help Boost Your Search Engine Ranking

By Stephanie Faris | December 24, 2012
Search engine ranking is the focal point of almost every marketing campaign these days. But you don't have to be a search engine optimization (SEO)...

Does Facebook Still Matter?

By Christopher Null | June 25, 2012
The stillborn Facebook IPO will likely be the biggest business story of the year, but the follow-up is one of more practical import. Specifically, does...
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About Null Media

Null Media is an Austin-based firm specializing in custom content creation, strategic planning, and other editorial services. We provide editorial services for all types of business clients, ranging in size from startups to Fortune 500 companies — with a special focus on technology companies. Our current and former clients include Hewlett Packard Enterprise, Intuit, Zoho, Lattice, Tanium, Rackspace, and many more.

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