I’m not surprised but I remain baffled at the attitude many small businesses seem to have toward social media. Nearly half of small businesses do not actively use social media, and 25 percent claim that they are unlikely to use social media in the future, according to a survey conducted by research firm Clutch. However, … Read more Survey: Nearly Half of Small Businesses Not on Social Media
The stillborn Facebook IPO will likely be the biggest business story of the year, but the follow-up is one of more practical import. Specifically, does your business really need Facebook any more? It’s not a question of reach: With nearly a billion users, everyone you’re likely to sell anything to is on Facebook. The question … Read more Does Facebook Still Matter?