Blog

Why You Need Help Setting Up Your WordPress Blog

Planning to start a blog? There's a good chance that you will use WordPress as your content management system. WordPress is open source software. It...

Is it Time to Plan a Giveaway?

It's a story that has become social media legend. When Kraft was preparing to release its revolutionary water enhancement product, the company chose traditional television...

How Much Content Does My Blog Need to Be Noticed?

How much do you really have to write for people to pay attention to you? The short answer is a lot, but not as much...

Plan Your Social Media Strategy in Advance with a Content Calendar

Some businesses seem to always be at the top of their social media game. Just when you might forget the company has a new product...

How to Fix Your Failing Blog

If you’re planning to make money with your blog, you need to treat your blog as a business. For independent bloggers, sitting at home doesn't...

Put Your Videos in Writing

I hate internet videos and most of my friends hate them too. A certain search engine constantly annoys me. I find a headline that looks...

Why Your Blog Should Include “Evergreen” Content

One of my daily tasks as a blogger involves going through the analytics and visitor traffic reports I receive. While my "newsiest" topics are invariably...

Some Brief Comments About Accepting Comments on Your Blog

It used to be that bloggers could get away with broadcasting a one-way monologue to anyone on the internet willing to listen, but not anymore....

The Problem with Guest Posts on your Blog

When working on an editorial strategy for their blogs, clients often ask me about "guest posts." Why write our own content, the argument goes, when...